12 Ways to Obtain Leads for Your Home Based Business
12 WAYS TO OBTAIN LEADS FOR YOUR HOME BASED BUSINESS
Invariably I will be asked what ways are there to obtain leads for your home based business. Here is the scenario….You have just started your work from home based business and you want to launch your business, not just start it! So what now? You must have prospects. Your business must have traffic…how do you get them?
You are so fortunate! In today’s social/business model you have more prospects available from a larger segment of the society, than anyone ever has! Not only do you have the time tested PROVEN methods of list building, you also have the many ways available online that exists today.
Traditionally, at the start of a home based business, you would obtain leads by compiling a list of those people you had the most influence with on a regular basis. Of course this list of leads for your home based business consisted of your family, friends, and acquaintances you had made in your lifetime.
Have you ever thought of why you heard “Who do you know?” from your sponsor immediately after signing up in a home based business? It is really simple why…Because it WORKS! Think about it..how many times have you given a referral to someone else over your life…guarantee you have done it many times. Why? Because it works! And it will always Work! There is another process going on, too, within yourself as you work with this initial list. What is it? YOU are becoming familiar with and even learning a new skill set.
Be that as it may, though, this article is devoted to Obtaining Leads for your home based business, so let’s continue with that discussion.
Another TRIED and PROVEN (many times over) method is to stay in Recruiting Awareness at all times and ALWAYS have your preferred method of giving information to a prospect on you at all times….I like the new twist on a Time Proven tool (the old cassette tape) known as the Duel Disk because it will deliver the information the same way every time and because NEARLY 99% of the population knows how to use them, ie…are accepting of them and do not look at it as threatening. Make it a target to hand out 2 of these duel disks on a daily basis.
Now, some other methods….Some Free, some not so Free
Today, you also have the unique opportunity to meet people on the Internet and those methods may not be so familiar to you. So Here are 10 ways to obtain leads for your home based business via the Internet.
1. Free Classifieds – Classifieds have always been great to obtain leads for a home based business. With the advent of Craig’s List, etc, they are easy to place. The trick is to take massive action though, and Do it every day and do a lot each day.
2. Signature Marketing – This technique is one of the most effective at absolutely no cost! It only costs you a short 2-3 minutes! You simply build a unique “line” signature you place at the bottom of all your emails and forum post with links to your information..your FB page, your Twitter account, your website, your email and your phone number. When you make an impact with your message, these will allow them to get more information.
3. Article Marketing – This has to be in the top 2 ways to obtain leads for your home based business. Content is King with the Search Engines, and Writing articles will get you great search engine placement. Searchers are getting savvier and they know that the organic results offer more information and less on sales push.
4. Optin List – Building your contact empire is essential and providing an opt-in option will build your list and allow you to build a relationship with those optins so that you are allowed to market over and over to them. It is estimated that each person on your list should be worth $10 per month to you. Give them value, though, before marketing to them. I usually send 4 emails with value and then make a short pitch based on permission marketing instead of hard sell marketing.
5. Pay Per Click – Let me say up-front, this method REQUIRES some level of expertise or your will be wasting your money, FAST! The traditional Google AdWords campaigns have lost a little of the luster recently but Google is not the only game in town. Find the other search engines and also look at very targeted placement. Better yet, if you are going this route, find a PPC Manager and let them do it!
6. Ezine Ads – Like Free Classifieds, these work and are very cost effective ads, especially since you can get very targeted to the market that you are after. This is more effective than PPC but more costly than Free Classifieds.
7. Free Ebooks – A book gives you instant credibility. A great Ebook will give you longevity on the web and will bring you traffic for a long time into the future. You can also use it to build a large optin contact list very quickly since you can offer it for free upon optin.
8. PLR Marketing – Private Label Rights publications is a way to use Ebook and Ephamphlet marketing very effectively. There are numerous sources for PLR. Many people do not have the time or desire to create their own content and PLR will allow them simple method to have content.
9. Exit Pop – Very effective especially combined with a PLR publication or your own info publication. Use exit pop’s to promote your opportunity on pages that are already drawing traffic. There are numerous plugins to WordPress that make this possible, many of them are free to use.
10. Trade Ads with other Ezines Publishers – Somewhat more specialized. If you have an ezine you can swap ads with other ezine publishers.
In order to be successful in getting your home based business started up and paying you requires you to take several PROVEN actions, including building a prospect list on an ongoing basis. A target for you while using these (automatic? lol) methods will work to get you as many as 5 leads a day from each source, so you can be getting many leads after a while. That while is dependent on what you do. Using different strategies to generate prospects will allow you to make money which will allow you to be more aggressive in your methods. Successful work at home professionals do not put all their effort/money in just one or two sources but spread it around so that they are not held hostage by any changes that a source may make.
To your Success!
Coach Ron
ronforrester@gmail.com
281-806-0395 begin_of_the_skype_highlighting 281-806-0395 end_of_the_skype_highlighting













